As real estate marketers dive with enthusiasm into the lastest social networking and cloud computing offerings of the web 2.0 world, there are some basic questions to be asked. Concerns regarding the ownership of content, security, and what could happen next are discussed in this prezi.com presentation below. This is the first in a series on this topic - please post any thoughts and comments below.
Posted By: Neil Elver, Sr. Web Developer - LeadingRE
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I’ve been recently hired by a real estate company to develop social media guidelines / use. And while I agree mostly with this presentation there was one thing that stuck out: we don’t always know what industry is going to go under. Sure no one thinks spending energy on AOL pages was a great idea (now). But I’m pretty sure that people regret the money invested in things like Steam Engines or paying alphabatizers to organize healthcare files.
As the presentation says, history repeats itself, and in any business venture unexpected things will happen.